What questions are you asking AI when it comes to travel?

The latest Holiday Barometer shows awareness of AI is nearly universal, yet only around 1 in 5 Aussie travellers have used AI to prepare or book a trip.

> AI is becoming the go-to for travel inspo, with 86% using it for destination ideas, itinerary planning, and activity recommendations.

> 57% say speed and convenience are AI’s biggest benefits.

> Trust remains a hurdle with only 24% relying mainly on AI for their next trip.

This tells us human insight is what really drives the final decisions and bookings. Learn more here: https://bit.ly/3SKi3hE

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